European Human Right Law Essay Example | Topics and Well Written Essays - 1000 words

European Human Right Law - Essay Example In addition to this, some organizations have come up to have the claim for adequate housing for all persons covered by the ECHR. This paper will consider the different articles in the ECHR under which these issues may be addressed. Basing on the articles, this paper will examine the likelihood of a case against a ban on all abortions, and on smoking in cars to succeed before the ECtHR. In addition to this, this paper will also analyse the possibility of a case in support of a claim for adequate housing to succeed before the ECtHR. Against a Ban on All Abortions Converse to assertions made by some organizations, there is nothing like a ‘right to abortion’. No explicit law is contained in the ECHR that offers a legal basis to abortion2. When the Convention is carefully read, it becomes evident that the life of a foetus is also given importance. There are instances where an abortion is called for on grounds of endangering the life of the woman. Considerations of Article 2(1 ) and Article 8 provide the basis against which cases on abortion may be ruled. Article 2(1) starts by stating that â€Å"Everyone’s right to life shall be protected by law.† The term ‘Everyone’ definitely refers to all men and women, both young and adults. This term, however, is not inclusive of foetuses. This is the form of before nine months after conception. An argument may be presented along this line that the foetus does not qualify to be covered by this article. The right to life of the foetus can in no way be ruled to be superior to the right to life of the woman3. Since the life of the woman takes precedence, the right to her life is given more weight than that of the foetus. Looking at Article (8), the ECHR protects the right to privacy4. The woman is protected explicitly by this law. A woman seeking to procure an abortion is, therefore, covered under this law. It is her right to do whatsoever she wishes, without outside interference. An absolute ban on all abortion means that the woman no longer has her private life. A case that has been brought to the ECtHR against the ban on all abortion is likely to succeed since a ban on abortion impinges on the rights of a woman to have her privacy. Against a ban on Smoking in Cars Smoking, when done in a car is within the bounds of private space. Article 8 of the ECHR focuses on the right to respect for private life. This section protects individuals from the intrusion by agents of state into their personal lives. A personal car is private property, and when one is in it, is entitled to the freedom to do as they please5. Whatever happens when one is in their car constitutes private life, and as such, should not be interfered with by authorities. A ban on smoking in cars is an intrusion by agents of government on the private space on a person. A case presented to the ECtHR against a ban on smoking in cars is, therefore, most likely to succeed. There might, however, be a case whereby t hough smoking is done within the confines of a personal car, others are affected6. If a person smokes in their car when the windows are down, the smoke is bound to reach others. If these people, due to health, personal, religious or whatever reason feel that the smoke reaching them is a disturbance, then they have a right to complain. They are entitled to protection from the smoke which is interference on their privacy. In such a case, the ECtHR may rule to have the person

What does the nature of statebuilding in Bosnia tell about sovereignty Essay

What does the nature of statebuilding in Bosnia tell about sovereignty during its post war reconstruction - Essay Example Earlier in the process of state building, there was an understanding that non-western states were autonomous and independent entities, and did not require western interference. However, in the post-Cold war era, in cases of domestic conflict, the issues of development and security have broadened to such an extent that non-western states cannot prevent the interference of foreign bodies in their domestic processes (Chandler, 2006). Bosnia, after the end of the civil war, was a transition state, and hence fragile in nature. In such cases, while helping to rebuild a fragile nation, the response from the international communities is often based on the establishment of new political orders and a new constitutional mechanism. Not promoting notions of state fragmentation through secession, the global community looks to pacify all parties that were at strife during the civil war by advocating agreements that make sovereignty a shared right amongst the existing warring factions within the sta te. Those in the arena of international relations often term this form of state sovereignty as internal self-determination (Cassese, 1995). This comprises the rights of different nationalistic groups within the realms of a multi-ethnic state that aims at preserving all the existent socio-cultural, language and religious identities, equal participation of these groups in state politics, with even a certain extent of regional autonomy (Hannum, 1990). Thus, to bring in peace initiatives for helping states in transition, experts in the line of international relations bring forth the notions of ‘consociational democracy’ that advocate a moderate form of political attitude (Lijphardt, 1969, 207). In real practice, various instances have shown that post-conflict reconstruction cannot be based only on establishing a new constitutional mechanism. In a fragile state, when a new constitutional mechanism is place, there are chances that the newly formed social and cultural institut ions and political framework may fail to form a sustaining framework. According to a report by the World Bank, chances of a conflict breaking out again after the close of a civil war, in a fragile state, is nearly 40 % (Collier, 2000, 6). Even with extensive negotiations with various concerned parties, undertaken by any international peace mission to prevent a fragile state from regressing back into armed conflict, there are substantial barriers in establishing an effective sovereign state. In case of Bosnia, we find that even after 16 years of large-scale efforts from the global community to reconstruct Bosnia and bring in socio-political stability in the country, the state is yet to achieve an established form. In 2009, after 14 years since the Dayton treaty (1995) heralded the end of a near four yearlong violent ethnic civil war, Bosnians again faced a serious threat of another civil war (McMahon and Western, 2009). In this context, keeping Bosnia as a frame of reference, this pa per will explore concepts associated with modern notions of state building, whether international form of state building is actually a way of assuming control over state functioning, the differences between peace building and state building, and viable alternatives to the current form of international state building. Discussion Viewing state building as regards its effectiveness in case of post-war Bosnia The Dayton peace agreement signed in 1995 is often viewed as a treaty, which was â€Å"designed to end a war, not build a state† (Ashdown, 2004, 15). Various scholars contend that leaders of ethnic

Cooling Method Of The Transformer Engineering Essay

Cooling Method Of The Transformer Engineering Essay One of the most important and ubiquitous electrical machines is the transformer. It receives power at one voltage and delivers it at another. This conversion aids the efficient long-distance transmission of electrical power form generating stations. Since power lines incur significant power losses, it is important to minimize these losses by the use of high voltages. The same power can be delivered by high-voltage circuits at a fraction of the current required for low-voltage circuits. The design of the magnetic circuit, the core of the transformer, will first be considered. The significance of the no-load behavior of the transformer is explained and of the magnetizing current which exists under all operating condition. The common form of transformer involves a ferromagnetic core in order to ensure high value of magnetic flux linkage. This is also true of the rotating machine. Although transformers are generally associated with power system applications, they also occur in many low power application including electronic circuits. Transformers effect changes of voltage with virtually no loss of power. BASIC PRINCIPLES The transformer is based on two principles: firstly, that an electric current can produce a magnetic field (electromagnetism) and secondly that a changing magnetic field within a coil of wire induces a voltage across the ends of the coil (electromagnetic induction). Changing the current in the primary coil changes the magnetic flux that is developed. The changing magnetic flux induces a voltage in the secondary coil. An ideal transformer is shown in the adjacent figure. Current passing through the primary coil creates a magnetic field. The primary and secondary coils are wrapped around a core of very high magnetic permeability, such as iron, so that most of the magnetic flux passes through both primary and secondary coils. INDUCTION LAW The voltage induced across the secondary coil may be calculated from Faradays law of induction, which states that: Where VS is the instantaneous voltage, NS is the number of turns in the secondary coil and ÃŽÂ ¦ equals the magnetic flux through one turn of the coil. If the turns of the coil are oriented perpendicular to the magnetic field lines, the flux is the product of the magnetic field strength B and the area A through which it cuts. The area is constant, being equal to the cross-sectional area of the transformer core, whereas the magnetic field varies with time according to the excitation of the primary. Since the same magnetic flux passes through both the primary and secondary coils in an ideal transformer, the instantaneous voltage across the primary winding equals Taking the ratio of the two equations for VS and VP gives the basic equation for stepping up or stepping down the voltage ENERGY LOSSES An ideal transformer would have no energy losses, and would be 100% efficient. In practical transformers energy is dissipated in the windings, core, and surrounding structures. Larger transformers are generally more efficient, and those rated for electricity distribution usually perform better than 98%. Experimental transformers using superconducting windings achieve efficiencies of 99.85%,While the increase in efficiency is small, when applied to large heavily-loaded transformers the annual savings in energy losses are significant. A small transformer, such as a plug-in wall-wart or power adapter type used for low-power consumer electronics, may be no more than 85% efficient, with considerable loss even when not supplying any load. Though individual power loss is small, the aggregate losses from the very large number of such devices is coming under increased scrutiny. The losses vary with load current, and may be expressed as no-load or full-load loss. Winding resistance dominates load losses, whereas hysteresis and eddy currents losses contribute to over 99% of the no-load loss. The no-load loss can be significant, meaning that even an idle transformer constitutes a drain on an electrical supply, which encourages development of low-loss transformers (also see energy efficient transformer). Transformer losses are divided into losses in the windings, termed copper loss, and those in the magnetic circuit, termed iron loss. Losses in the transformer arise from: WINDING RESISTANCE Current flowing through the windings causes resistive heating of the conductors. At higher frequencies, skin effect and proximity effect create additional winding resistance and losses. HYSTERESIS LOSSES Each time the magnetic field is reversed, a small amount of energy is lost due to hysteresis within the core. For a given core material, the loss is proportional to the frequency, and is a function of the peak flux density to which it is subjected. EDDY CURRENTS Ferromagnetic materials are also good conductors, and a solid core made from such a material also constitutes a single short-circuited turn throughout its entire length. Eddy currents therefore circulate within the core in a plane normal to the flux, and are responsible for resistive heating of the core material. The eddy current loss is a complex function of the square of supply frequency and Inverse Square of the material thickness. MAGNETOSTRICTION Magnetic flux in a ferromagnetic material, such as the core, causes it to physically expand and contract slightly with each cycle of the magnetic field, an effect known as magnetostriction. This produces the buzzing sound commonly associated with transformers, and in turn causes losses due to frictional heating in susceptible cores. MECHANICAL LOSSES In addition to magnetostriction, the alternating magnetic field causes fluctuating electromagnetic forces between the primary and secondary windings. These incite vibrations within nearby metalwork, adding to the buzzing noise, and consuming a small amount of power. STRAY LOSSES Leakage inductance is by itself largely lossless, since energy supplied to its magnetic fields is returned to the supply with the next half-cycle. However, any leakage flux that intercepts nearby conductive materials such as the transformers support structure will give rise to eddy currents and be converted to heat. There are also radiative losses due to the oscillating magnetic field, but these are usually small. DOT CONVENTION It is common in transformer schematic symbols for there to be a dot at the end of each coil within a transformer, particularly for transformers with multiple windings on either or both of the primary and secondary sides. The purpose of the dots is to indicate the direction of each winding relative to the other windings in the transformer. Voltages at the dot end of each winding are in phase, while current flowing into the dot end of a primary coil will result in current flowing out of the dot end of a secondary coil. TYPE OF TRANSFORMER There are many types of transformer is there one of them is Air-cored transformer. The air-cored transformer may literally consist of two concentric coils which have nothing but air within the coils. This immediately has the advantage that the magnetizing current has exactly the same waveform as the voltage to which it is related. It has the very significant disadvantage that it is difficult to produce the necessary magnetic flux to generate the appropriate e.m.f. LEAKAGE FLUX The ideal transformer model assumes that all flux generated by the primary winding links all the turns of every winding, including itself. In practice, some flux traverses paths that take it outside the windings. Such flux is termed leakage flux, and results in leakage inductance in series with the mutually coupled transformer windings. Leakage results in energy being alternately stored in and discharged from the magnetic fields with each cycle of the power supply. It is not directly a power loss (see Stray losses below), but results in inferior voltage regulation, causing the secondary voltage to fail to be directly proportional to the primary, particularly under heavy load. Transformers are therefore normally designed to have very low leakage inductance. However, in some applications, leakage can be a desirable property, and long magnetic paths, air gaps, or magnetic bypass shunts may be deliberately introduced to a transformers design to limit the short-circuit current it will supply. Leaky transformers may be used to supply loads that exhibit negative resistance, such as electric arcs, mercury vapor lamps, and neon signs; or for safely handling loads that become periodically short-circuited such as electric arc welders. Air gaps are also used to keep a transformer from saturating, especially audio-frequency transformers in circuits that have a direct current flowing through the windings. COOLING METHOD OF TRANSFORMER Oil is used to cool the transformer. It also provide part of the electrical insulation between internal line parts, transformer oil must remain stable at high temperature for an extended period. Very large or high-power transformer may also have cooling fans, oil pumps, and even oil-to-water heat exchangers. Cooling fan is used in transformer. High temperatures will damage the winding insulation. Small transformers do not generate significant heat and are cooled by air circulation and radiation of heat. Power transformers rated up to several hundred kVA can be adequately cooled by natural convective air-cooling, sometimes assisted by fans. Power transformer rated up to a few KVA can be adequately cooled by natural convective air-cooling, sometimes assisted by fans. Some power transformers are immersed in specialized transformer oil that acts both as a cooling medium, thereby extending the lifetime of the insulation transformer. The transformer gets heated due the iron and copper losses occurring in them. It is necessary to dissipate this heat so that the temperature of the winding is kept below the value at which the insulation begins to deteriorate. The cooling of transformer is more difficult than the rotating machines because these machines create a turbulent air flow, which assists in removing the heat generated due losses. Luckily the losses in transformers are comparatively small. According to cooling system there are two types of transformer 1-> ONAN oil natural air natural 2-> ONAF oil natural air forced Oil natural by means a number of radiators with air natural flow. The radiator is fixed to the tank through individual cut-off valves, provided with a handle operate closing device in line with the radiator connector pipe position, indicate open position of the valve. LOSSES IN TRANSFORMER An ideal transformer would have no energy losses, and would therefore be 100% efficient. In practical transformers energy is dissipated in the windings, core , and surrounding structure. TRANSFORMER OIL TEST Transformer oil can give better insulation level to operate the transformer. It also is a coolant to carry the heat away from the electrical transformer windings and iron core to the cooling radiators on the side of the oil filled transformer. If there is no better insulation level, it produced short circuit in the transformer. There for transformer oil should be checked. Normally moisture and other liquids are mixed with oil, the insulation level is reduced. Normally we can see the silica gel for absorb the moisture of transformer. Also there is an equipment to check the insulation level of transformer. TRANSFORMER OIL Transformer oil, or insulating oil, is usually a highly- refined mineral oil that is stable at high temperatures and has excellent electrical insulating properties. It is used in oil-filled transformer, some types of high voltage capacitors, fluorescent lamp ballasts, and some types of high voltage switches and circuit breakers. Its functions are to insulate, suppress corona and arcing, and to serve as a coolant. EXPLANATION The oils help cool the transformer. Because it also provides part of the electrical insulation between internal live parts, transformer oil must remain stable at high temperatures for an extended period. To improve cooling of large power transformers, the oil-filled tank may have external radiators through which the oil circulates by natural convection. Very large or high-power transformer may also have cooling fans, oil pumps, and even oil-to-water heat exchangers. Large, high voltage transformers undergo prolonged drying processes, using electrical self-heating, the application of a vacuum, or both to ensure that the transformer is completely free of water of water vapor before the cooling oil is introduced. This helps prevent corona formation and subsequent electrical breakdown under load. Oil filled transformer with a conservator tend to be equipped with Buchholz relays. These are safety devices that detect the build of gases inside the transformer and switch off the transformer. Transformer without conservators is usually equipped with sudden pressure relays, which perform a similar function as the Buchholz relay. The flash point and pour point are 140 degree c and -6 degree c respectively. The dielectric strength of new untreated oil is 12MV/m and after treatment it should be > 24MV/M. Large transformer for indoor use must either be of the dry type, that is, containing no liquid, or use a less-flammable liquid. Well into the 1970, polychlorinated biphenyls were often used as a dielectric fluid since they are not flammable. They are toxic, and under incomplete combustion, can form highly toxic products such as furan. Starting in early 1970, concern about the toxicity of PCBs have led to their banning in many countries. Today, non-toxic, stable silicone-based or fluorinated hydrocarbons are used, where the added expense of a fire-resistant liquid offsets additional building cost for a transformer vault. Combustion- resistant vegetable oil-based dielectric coolants and synthetic pentaerythritol tetra fatty acid, ester is also becoming increasingly common as alternatives to naphthenic mineral oil. Esters are non-toxic to aquatic life, readily biodegradable, and have a lower volatility and higher flash points than minerals oil. COOLING PRODUCTS Transformer oil acts as an insulating and cooling medium in transformers. The insulating oil fills up pores in fibrous insulation and also the gaps between the coil conductors and the spacing between the siding and the tank, and thus increases the dielectric strength of the insulation. A transformer in operation generates heat in the winding, and that heat is transferred to the oil. Heated oil then flows to the radiators by convection. Oil supplied from the radiators, being cooler, cools the winding. There are several important properties such as dielectric strength, flash point, viscosity, specific gravity and pour point and all of them have to be considered when qualifying oil for use in transformers. Normally mineral oil is used, but coconut oil has been shown to possess all the properties needed to function as an environmentally friendly and economic replacement to the mineral oil for this purpose. DIFFERENCE BETWEEN AIR COOLED TRANSFORMER AND OIL IMMERSED TRANSFORMER The basic difference between the air cooled transformer and oil immersed transformer is: If the heat generated in the transformer winding is capable of being swapped by the surrounding ambient air without causing any problem to the performance of the transformer then its normally reffered as Naturally Air Cooled transformer or simply air cooled transformer. However when the capacity of the transformer increases, the heat generated in the winding of the transformer is more and the ambient air normally is inadequate to cool the windings and maintain the performance of the transformer. Its because of this reason the transformer windings are submerged in an oil tank. It has been observed that the hydrogen ions present in oil help to maintain the temperature of the winding of the transformer and thus overall performance of transformer. EFFECT OF FREQUENCY The time-derivative term in Faradays Law shows that the flux in the core is the integral with respect to time of the applied voltage. Hypothetically an ideal transformer would work with direct-current excitation, with the core flux increasing linearly with time. In practice, the flux would rise to the point where magnetic saturation of the core occurs, causing a huge increase in the magnetizing current and overheating the transformer. All practical transformers must therefore operate with alternating (or pulsed) current.

Queen Elizabeth and Annabella in Tis Pity Shes a Whore by John Ford Es

Queen Elizabeth and Annabella in "Tis Pity She's a Whore" by John Ford Annabella, the female protagonist in John Ford’s play, ‘Tis Pity She’s a Whore, ultimately dies after trying to meet the conflicting demands that her brother and father place on her. While her brother, Giovanni, commands her to be his clandestine lover, her father, Florio, expects her to marry a socially appropriate man and bear a child. These demands closely resemble the real-life demands that Queen Elizabeth I’s subjects placed on her because they simultaneously wanted her to fulfill their erotic desires, marry a politically appropriate man, and produce an heir to the throne. Ford’s play â€Å"was first published in 1633,† thirty years after the death of Queen Elizabeth I, but â€Å"nostalgia†¦ in the late 1620’s and 1630’s†¦ [drove] people†¦to measure a worsening political situation against inevitably heightened memories or impressions of what life had been like under the great queen† (Morris vii; B arton 724). While it’s not clear whether this nostalgia for the reign of Elizabeth drove Ford when he wrote his play, there are clear parallels between the demands that were placed on the factual Elizabeth and on the fictional Annabella; moreover, there are striking parallels between the responses to the two women’s deaths. Both women were expected to forever remain objects of male erotic desire, and the characteristics of Elizabeth that evoked erotic desire in her subjects parallel the characteristics of Annabella that elicit erotic desire in Giovanni. Just as â€Å"courtiers paid homage to Elizabeth as an ever-youthful yet unapproachable object of desire[,]† Giovanni confesses to Annabella, â€Å"[T]he view / Of thy immortal beauty hath untuned / All harmony both... ...bbory, Achsah. â€Å"’Oh, Let Mee Not Serve So’: The Politics of Love in Donne's Elegies.† ELH 57.4 (1990): 811-833. King, John N. â€Å"Queen Elizabeth I: Representations of the Virgin Queen.† Renaissance Quarterly 43.1 (1990): 30-74. Morris, Brian. Introduction. ‘Tis Pity She’s a Whore. By John Ford. Ed. Brian Morris. London: Black, 1992. vii-xxvii. Mullaney, Steven. â€Å"Mourning and Misogyny: Hamlet, The Revenger's Tragedy, and the Final Progress of Elizabeth I, 1600-1607.† Shakespeare Quarterly 45.2 (1994): 139-162. â€Å"Promiscuous, a.2a.† Oxford English Dictionary. 1989 Second ed. OED Online. Oxford University Press. 8 May 2005 . Rose, Mary Beth. â€Å"The Gendering of Authority in the Public Speeches of Elizabeth I.† Publications of the Modern Language Association of America 115.5 (2000): 1077-1082.

Act like a girl

I wanted to Interview a male who has experienced similar experiences with not being accepted because he was not the stereotypical â€Å"man. † In our Interview the other day, I asked you If you agreed or disagreed with this statement: â€Å"Every child, boy or girl, should have the right to his or her own self image, and should not have to live by some gender roles† (Freeman 36). You answered yes in agreement! I asked you why you said yes so quickly. Your answer was because growing up you faced situations when you wished you could simply be yourself thou the Judgment of others.You shared your thoughts of what the stereotype of a man Is to you. Some common Images of a man Is to be athletic, masculine, muscular, insensitive, and tough. I'm sure you could have gone on with this list of characteristics expected of a â€Å"manly man. † Women are expected to be a particular way, also. Some of us Just don't fall under those expected traits. Still, most people tend to ho ld common stereotypes of certain people in mind. We both went to the same high school and cheered on our Varsity cheer squad for 2 years together.I was glad that you decided to share this part of your life with me, I know It was hard to talk about. In high school you didn't dress Like all the other boys, and you didn't talk like all the other boys. You were a male cheerleader. You were the only male cheerleader. You expressed the hardship and ridicule our peers put you through. I felt a deep sorrow when you told me that our peers would tease you. Teasing is for elementary school, not high school. I could see the pain in your eyes when you would state the comments the students would make towards you.It Is definitely a common assumption for people to make that because a male Is a cheerleader, then he must be gay. You do not consider yourself to fit the gender role of a typical male, because you are very much the opposite. I felt it was necessary to ask you about your childhood. I want ed to know how you grew up and if there was any influences in your life pertaining to the topic of gender stereotypes. Growing up you said that you didn't play with car toys, or ride motorcycle bikes, and wasn't into sports.In Freeman's essay he TLD play with parable dolls, or play tea party with the other little girls, and she loved playing basketball. When I asked you if you had played sports, you said no but you would play catch in the park with your dad. I am sorry to have heard that your father passed away when you were very young. I was surprised to hear that you do not think that your father passing away influenced you to be more in touch with your feelings. You have always been more in touch with your feelings even before that incident. Most people think that a boys father passing away will greatly Influence theDuring our interview, your brother, Corey came in to greet me. That was polite of him! I asked you how your relationship was with your brother, since you two are very opposite of each other. Your brother seems to fit the mold of our society's â€Å"man. † I was devastated to hear that your relationship with your brother has been strained for years. It started when you became a cheerleader, because he doesn't accept the fact that that is who you are and that is what makes you happy. Freeman and her mother's relationship was also uneasy because of her mother's lack of support.On the contrary, your relationship with your mother is beautiful, and stable. You expressed your thankfulness and appreciation for her in our interview. She has not turned her back on you, or Judged you. Your mother accepts you for who you are. You are her son and she loves you no matter what happens. I enjoyed our interview. Thank you for taking the time to sit down with me and discuss the questions I had for you. I am happy that you are absolutely content with yourself. We have been friends for a couple of years now, and I wouldn't change you for anything.

Supply and Demand Easyjet

Assignment 2. 5 Supply, Demand and Easyjet The Marketing Mix is the name given to the elements which are the key components which a marketing plan should be based upon. Typically in Marketing literature there are four elements: price, place, promotion and product, however this is now sometimes expanded to incorporate another 3 elements: people, physical evidence and process. Pricing policy is clearly very important to the marketing mix and is affected by variables such as firm’s objectives, the nature of competition, demand and firm costs.Firms operate pricing in different ways according to their marketing strategy and the industry in which they participate; an example of pricing methods will be shown and evaluated further in the essay in reference to EasyJet and British Airways flight pricing. As mentioned in the introduction, the role of pricing within the marketing mix is a varied one depending on what the firm is trying to achieve and the conditions within which it is oper ating. This contradicts what economic theory tells us: that pricing should be based upon setting prices at the point where Marginal Revenue = Marginal Cost in order to maximise firm profits.However, in real life â€Å"few firms explicitly follow the economic model in developing pricing policy† (Doyle 1997), because firms may be trying to achieve other things than maximising profits such as gaining market share, in which case they could be using the loss-leader tactic (where prices are set at a point which actually makes a loss for the firm which they are able to recoup through customer retention once prices increase or through the sale of full price complementary products).Doyle suggests that there are several common type of pricing policies such as: market-penetration pricing, market-skimming pricing, cost-orientated pricing, perceived-value pricing and price discrimination. Market penetration pricing refers to the concept discussed above such as loss-leading where short-ter m profits are sacrificed in order to increase/gain a market share(Baker, 1997). Market-skimming is the practice of setting high prices with subsequent high profits and expect to only sell a small volume of products; this can only work if there is no risk of nother company being able to completely take-over your potential sales with a cheaper price. Cost-orientated pricing is where prices are set as a basic mark-up on top of product costs, which can be known in business as ‘cost-plus’ pricing or target pricing when it refers to a certain level of return on investment. Perceived value pricing is based on the perception that buyers have of your firm’s product relative to other products in the market. Finally, the concept of price discrimination is one of particular importance to this essay given its data content of airline pricing.Perfect price discrimination is an economic concept where a firm seeks to charge every buyer exactly the price that they are prepared to pay. In reality, this is very difficult to achieve as how can a firm possibly be expected to know the exact value which each individual buyer places on their product? The only way that perfect price discrimination can be achieved is through an auction format, but this is debatable. General Price discrimination is a common strategy, however, and this involves firms charging different groups of customer’s different prices for the same product.In order for it to work, Doyle states that â€Å"customers in the highest-price segment must not be allowed to buy from the lower-price segment† e. g. there must be boundaries in place to ensure that a high-price customer cannot sneakily purchase at the low price. Within the airline industry this is achieved by differentiating between time of bookings – long-term advance bookings are the lower price customers and bookings made close to the time of departure are high price customers. The prices for Easyjet flights from London Luton to Madrid are as follows below: †¢ Tomorrow = 124. 98 †¢ One week = 183. 98 One month= 82. 98 †¢ 3 months = 70. 98 The key difference between these prices is that the more in advance you book, typically the cheaper it is. This indicates that Easyjet flight pricing is based upon demand (and supply but supply is fixed) for the flights, as the further in advance you book, the cheaper it is and on the flipside if you discover you have to go to Madrid tomorrow the price is much higher as your need/demand is more urgent and thus you will pay a higher price. However the obvious exception here is that it is nearly ? 60 cheaper to fly out tomorrow than it is to fly out in a week’s time.I would suggest that this appears to be an anomaly, as the obvious pattern of decreasing prices with advance bookings coupled with the knowledge that Easyjet formulates it’s prices based on supply and demand for each particular day and thus rewarding advance bookings (lower d emand for far away dates) with cheaper prices suggests that this is an unusual occurrence. One reason for the flights in a week being higher than a flight tomorrow to Madrid may be because the flight in a week is the weekend before Valentine’s Day so may be booked up more than we would typically expect from a normal day a week in advance.This peak and higher price for a potentially popular weekend represents that Easyjet is employing an almost near perfect pricing scheme in an economic sense e. g. each consumer is being charged a slightly different price relative to the level of demand for the flights (there is a fixed supply due to the fixed number of seats available). [pic] The graph above represents graphically the information from the Easyjet website which is displayed in bullet points above.As is clear to see – apart from the peak at 1 week – there is a downwards trend over time which I would expect to be even more obvious if we were to add in more data for weeks between 1 week and 1 month and between the periods of 1 month and 3 months. The decrease in price does appear to be flattening between month and 3 months which I would advocate is because once we’re getting to booking a few months in advance the prices are getting near to Easy jet’s lowest price point so there isn’t much room to decrease- thus I would anticipate the bottom price for the journey being around the ? 0 mark (as at 3 months in advance it is ? 70. 98). Turning now to the British Airways data, below are the prices for a BA flight from London Heathrow to Madrid at the same time of day and date as the Easyjet prices above: †¢ Tomorrow = 316 †¢ One week = 217 †¢ One month= 130 †¢ 3 months =126 Again, we can see both in the data and in the graph below that the same price discrimination strategy is being pursued by British Airways as by Easyjet: the advance flights represent the cheap-price customer segment and the close flights ( next day to next few weeks) represent the high-price segment.In both companies the price discrimination policy works as they are able to enforce the different price/customer brackets because of time of purchase of travel tickets being the discriminating factor. Therefore similarities between the two airlines are in the nature of their pricing strategies – price differentiation – and therefore the decreasing trend in air fares if booked in advance. The differences between the two companies from the data collected appear to be two different things: firstly that British Airways has a higher base price than Easyjet (circa ? 20 to circa ? 70) and that British Airways has not taken into account high-demand special occasions such as Valentine’s Day weekend in its pricing in comparison to EasyJet, as shown by the lack of spike in price at the one week point on the British Airways graph. The higher base price of almost ? 50 more commanded by British Airways (BA) is proba bly due to both higher costs than EasyJet (who follow a low-cost strategy and thus deliver less service than BA on its flights e. g. ess cabin crew, no complimentary food/beverages, no free baggage check-in) and also the Brand-name of British Airways commanding a higher price. To conclude, pricing is a vital part of the marketing mix and overall strategy of all firms. Within the airline industry, the tendency is for price discrimination as due to the nature of travel and the booking of flights it is possible to discriminate between different bands of customers booking the same service based on their needs (economy, business class, first class) and their time of booking (advance, the day before etc. . From evaluation of comparable data taken from both EasyJet and British Airways it is clear to see that both are operating a policy of price-discrimination based on advance booking of fares. Bibliography Baker, J (1997) The Marketing Book, The Bath Press, Bath, UK. BritishAirways. com [o n-line] http://www. britishairways. com/travel/home/public/en_gb Doyle, P (1997) Managing the Marketing Mix, reproduced in The Marketing Book, The Bath Press, Bath, UK Easyjet corporate website [on-line] http://www. easyjet. com/EN

A Guide for Writing a Descriptive Essay Example + 40 Topics

A Guide for Writing a Descriptive Essay Example + 40 Topics A descriptive piece of writing is your chance to offer the reader see the picture with his own eyes.   Working on a descriptive essay example, you are going to provide your target audience with the perception through 5 senses. If you manage to do this the best way, your paper will be evaluated highly. If not, you are likely to get a low grade. Some students consider this piece of writing an interesting task to do. Others think it is much more difficult than any other written assignment. Are there any reasons to think so? Almost every day, you describe things with the aim to help other people imagine what you are talking about. Sometimes, listening to your description, the person understands what you mean from the 1st time. There are situations when it is extremely difficult to draw pictures using words. DESCRIPTIVE ESSAY WRITTEN BY PROFESSIONALS Not everyone has an ability to describe things in a bright clear manner.   This doesn't mean that you should just give up! No, never! This guide on how to compose a descriptive essay example will help you to learn writing basics. Follow the most effective tips for completing a paper that will 100% stand out! The Best Descriptive Essay Topics Collection Before you get started with the descriptive essay example writing, you should take several steps. The 1st one will be the selection of a topic. Choosing from descriptive essay topics, be guided by the rule to give preference to the topic you are familiar with and feel passionate about. It is very important for any type of paper, especially for this piece of writing. How can you describe the person you have never seen, the event you haven't attended, the phenomenon you haven't heard about? It is obvious that only being familiar with the main features and distinctive characteristics of the object/subject of your description, you'll be able to provide readers with a clear picture of this thing. Do you experience difficulties with the topic selection? Check descriptive essay topics and choose the one that sounds best. 10 Descriptive Essay Topics for Grade 8 Pick the topic you find the most interesting one: The portrait of my mother My best friend and me: common features we have The bird I like the most The perfect day of my life My favorite author My first school teacher How do I see my family dream house? What is my perfect weekend? What does the forest look like in winter? What makes my room unique? 10 Topics for Descriptive Essays High School Check a topics collection aimed at high-school students: What do I like/dislike in my appearance? Whom do you consider beautiful among celebrities? Describe the most interesting dream you have seen How should the best cup of coffee taste? Describe the best present in your life Do you believe that pets look similar to their owners? Describe your pet My room and the room of my sister/brother My father's character The smartphone of my dream Innovative characteristics of Apple gadget. 10 Descriptive Essay Topics for Middle School Check the collection of easy topics ideas: Which season do you consider best for traveling? What was your impression unwrapping birthday gifts? My favorite holiday celebration What kind of clothing style do you prefer? Describe the most beautiful sunset you have seen Which feelings does a person have going somewhere by plane? The prettiest girl/boy in my class The portrait of my grandparents My favorite food The best day of my life so far 10 Descriptive Essay Topics for College Have a look at descriptive essay topics that can be used by students studying at a college below: The mountain lake description How do you imagine the most romantic wedding day? Describe the feelings of a person who has fallen in love The person I love the most What kind of rest do I like? The worst summer holidays in my life Describe any labor activity Describe the process of writing a letter to a friend How do you choose gifts for your friends? Describe the process of work (your dad is repairing his car in the garage) The Best Tips on How to Write a Descriptive Essay Have you chosen the best topic? It is high time to learn how to structure this kind of paper the correct way. This genre doesn't differ much from other papers. Like any other one, it starts with an introduction, followed by the main body, and finally, there is the conclusion. Sure that this genre has its own distinctive features you should take into account. Don't you learn how to write a descriptive essay on A-grade? Check helpful tips for crafting a worthy descriptive paper that will impress your teacher. Offer the reader plunge into the world of your sensations. If two people are given a task to describe the same thing, they will do this differently. Every person perceives the world and everything that happens through his/her own vision. Being assigned to write a paper describing something, you should use a great opportunity to show how you see this/that object/person/event using the bright language rich in literary devices, which play a significant role in the reflecting atmosphere. Make your paper vivid. The key to success is to sound expressive. Your task is to help readers see the whole picture reading your paper. Words can work miracles being not less bright than a photograph. Help the reader understand the work’s purpose. Any paper topic has its purpose. The writer’s task is to provide readers with a clear understanding of what it is. Convey information following the outline. Making an outline is a must if you want to create a good work. A detailed plan will help not to miss any detail. Following the correct structure, there are all chances to craft a valuable piece of writing. If you aren't good at writing essays according to the structure, you are welcome to check how to write essay parts. Step by step, create a description that will sound real. ORDER YOUR DESCRIPTIVE ESSAY NOW The Introduction of a Descriptive Essay: How to Get Started? Some students spend hours brainstorming ideas on how to get started. Are you one of them? If you don't understand how to write a descriptive essay intro, start with a life story from your personal experience able to engage the reader. Your story should touch all 5 senses. Choose which one to start with. For example, describing a wedding day, start with the description of the atmosphere, music, decoration, etc. Make the reader guess what celebration it is. Creating intrigue works effectively. How to Craft a Powerful Descriptive Essay Thesis? A thesis statement is an obligatory part of your work. The purpose of this sentence is to introduce the key topic idea. The thesis should be clear and concise. It should be one informative paragraph.   Ã‚  Focus on the major idea, exclude everything that doesn't matter writing about the purpose and the way you are going to reach the goal. Tips on How to Write a Conclusion for a Descriptive Essay The end of the work should include the writer’s standpoint and the main points’ brief summary. Conclude the paper not leaving readers with questions left. Make it powerful because it has been proven that the reader's memory is organized in a way that implies he/she remembers the last words better than the main body’s information. Wonder how to write a descriptive essay conclusion? Check the example! Descriptive Essay Examples: Check the Correct One Before Getting Started! Is this the first time you need to craft a description? Check descriptive essay examples for you to understand how to do this the best way. Have a look at the example below. â€Å" The Woman I've Seen Once† Every day we see a lot of strangers passing them by without paying attention but that woman in the red dress stood out from the crowd. She was extremely beautiful. She knew about this and even felt proud of being like a model from the fashion magazine. She has long black hair, big black eyes that it was possible to dive into them and get lost forever like in the ocean. However, on their surface, I noticed waves of sorrow. The woman was standing silently.   The entire nature of hers was ready to scream from pain. Her eyes were full of tears looking at me - those were tears of sadness mixed with happiness. I wanted to come to her to ask what had happened. Unfortunately, something prevented me from this. I turned back, understood that she had disappeared. I did my best to find her seeing her nowhere. It was so strange because it seemed that her perfume was left in that park forever. I smelled it - it seemed so familiar to the one my mom had. She died when I was five. I wanted to find her seeing her in everyone. I will never forget the woman who looked so similar to my mom because she had such a sad face. I think that there are no meetings, which take place by chance. I am sure, that one has been planned by someone. Who was she? This has remained a secret. This doesn't matter because her appearance gave me a chance to see the image of my mom once again and feel her love wherever she is now†. A Descriptive Essay Outline Sample Depending on what you are going to write about, your outline will differ. Describe a person's appearance, an event, a process, a natural phenomenon, a picture, etc. In each case, the outline’s content will differ while the main structural elements we have already discussed above will remain. Check the descriptive essay outline sample that you can use describing a person. I. Introduction: The overall impression The features you have noticed 1st II.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Main Body: The description of the face/body parameters The description of the clothes The behavior of the person III.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Conclusion: Does the character of the person suit the appearance? What kind of features helped to find out what kind of personality the person has? The personal observations Advice from an Expert on How to Write a Descriptive Essay Example Write your work only after checking successful descriptive essay examples. Keep in mind that to complete a good essay of this genre, you need to be very careful with details. Don't make a big mistake considering details not very important for the overall impression. If writing about the person, analyze both the appearance/character, find out what the face features, clothes can tell about the personality. Describing any person/animal/not alive object, remember that you should have a clear picture of the topic to impress the reader with your detailed story. Use senses to help the reader see, smell, taste, hear, touch what you are writing about. Prof. Mary K., online essay writer from EssayPro Our Professionals Craft the Perfect Essay Worth A+! Have checked the descriptive essay example being unsure you can write this type of work on A+? Our professionals with years of experience will give a helping hand! Share the topic/the teacher's guidelines and we will do our best to exceed his/her expectations. We have a team of reliable writers treating the process of crafting essays as an opportunity to realize their potential. Just contact us writing â€Å"Write my essay cheap†. You will be pleasantly surprised by affordable prices per page we offer our customers to pay for. Forget about sleepless nights/long working hours during the day! We are here to help 24/7! Our experts are always ready to offer necessary academic assistance with any kind of work, regardless of the difficulty level! Don't hesitate to use our services if getting a high score is of the utmost importance for you! We promise you'll never regret hiring one of our well-educated talented writers! Tell us your wish - we will tailor our service to your personal wants/needs!